Survey Research Methods 2may Jib

Components of Surveys
• Sampling: probability or non, sample frame, size, rate of response
• Question Design: reliability and validity
• Interviewing: training and supervision the interviewers
• Mode of Data Collection: telephone, mail, personal interview, internet
• Total Survey Design: combination of all of the above design features

Floyd J. Fowler, Jr. (2009). Survey Research Methods. SAGE Publications, Inc.

Unless otherwise stated, the content of this page is licensed under Creative Commons Attribution-ShareAlike 3.0 License